KENZO MERCH LAUNCH
Fashion Meets Rebellion
Innovations
Fashion Underground Cinematic
Client
Wonder 4 people
A World Beyond Fashion
For Kenzo's merch launch in collaboration with Odysseys, we created a fashion film that brings the collection into a raw, underground world. Combining industrial architecture, medieval influences, custom styling and cinematic lighting, we developed a visual direction that goes beyond simply showcasing clothing. The result is a dark, surreal fashion film where atmosphere, movement and detail come together.
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One Week. One Vision.
A complete fashion production brought together in just seven days, with 25 crew members working across creative development, styling, cinematography and production. The campaign resulted in a main launch film and additional fashion visuals, creating a cohesive visual identity for Kenzo's collection.




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